White Label Solution
In the dynamic world of proprietary trading, Liquid Markets stands out as a beacon of innovation and sustainability. Since 2012 the Liquid network has backed and funded numerous prop firms and P2P exchange dealers, on a mission to realise the ultimate trading signal by cultivating the minority best traders. Liquids white label solutions reshaped the prop trading landscape by introducing the subscription based low leverage real fund model in 2017 that ensures profitability, trader payouts and long-term revenue growth. This model is proven over time unlike the recently popular FTMO/MFF 'single payment challenge' virtual trading model. The advantages of real fund prop trading, and how Liquid Markets' AI risk technology is setting a new standard for the industry can be seen in Liquids online community of over 30,000 traders.
The Virtual Trading Dilemma:
The prop trading industry has seen a surge in firms adopting a B-Book and virtual trading model, which has led to significant issues. Funded traders' activities in this model do not impact the real market, creating a disconnect between trading performance and actual profits. Moreover, the potential for market manipulation by firms to influence traders' challenge outcomes raises concerns about trust and fairness. The financial stability of these firms is also questionable, as they rely solely on challenge fees for payouts, creating a fragile business model susceptible to collapse.
The Liquid Markets Approach:
Liquid Markets has traditionally outflanked these flaws by embracing the A-Book model. This approach ensures that trades from funded traders are backed by real capital and directly affect the market. The higher entry costs for real funding are crowd sourced and AI replaces the human elemnet in testing, rating and promoting talent. This key shift transforms the industry's weaknesses into strengths:
- Real Market Impact: Traders' trades contribute to genuine market activity, leading to authentic profit generation.
- Increased Trust: With no room for trade manipulation, traders and firms can build a relationship based on transparency and reliability.
- Sustainable Payouts: Profits from traders' successful market engagements fund payouts, ensuring liquidity and financial stability.
- Sustainable Growth: Returns to crowd sourced network of funders from profit share is vastly enhanced by the AI copy trading of top traders.
By aligning the interests of prop firms and traders, Liquid Markets fosters a collaborative environment conducive to mutual growth.
Redefining Challenges:
The prop trading sector is often criticized for its aggressive marketing tactics, promising easy profits and underplaying the skill required for success. Liquid Markets advocates for well-structured challenges that accurately assess a trader's abilities, ensuring that only the most capable traders receive funding. This approach not only elevates the quality of trading but also transforms funded traders into a valuable revenue source rather than a financial risk.
Advanced Technology and Comprehensive Services:
Liquid Markets' commitment to excellence is evident in its reliance on data and trader feedback to refine its offerings. With 12 years of experience as a B2B and B2C provider, the company has developed a robust, data-driven understanding of what constitutes a sustainable prop firm model.
In-House Technology Development:
Liquid Markets prides itself on its in-house technology development, which is informed by a decade of fintech expertise. This proprietary technology streamlines the customer journey and eliminates the need for costly third-party integrations. The result is a cost-effective, efficient, and future-proof solution for the trading community.
AI-Based Trader Management:
Liquid Markets has also pioneered AI-based technology to manage and select the best traders for copying. This cutting-edge system ensures that only the most skilled traders are chosen, enhancing the overall quality of trading and profitability for both traders and firms.
Conclusion:
For brokers or firms looking to offer proprietary trading services, Liquid Markets' white label platform represents a golden opportunity. By adopting Liquid Markets' Liquid Funds technology, firms can enjoy a more sustainable business model, backed by real market engagement and advanced technological solutions. To explore how Liquid Markets can transform your proprietary trading offerings, book a meeting with our experts today.